Shopware vs Magento — A Detailed Comparison

By Litextension

Shopware vs Magento — A quick look at overview

Shopware is the most common and revolutionary platform among German-speaking part of the community, which could be visible in reality underneath at the chart from builtwith.com. Shopware is efficaciously concurring the eCommerce market at some point of 19 years.

Shopware vs Magento
Shopware vs Magento
Shopware vs Magento

Cost

Shopware

  1. Community Edition

Magento

Magento offers two enterprise pricing packages. The final price depends on your store’s average order value and expected annual online revenue. A 30-day free trial lasts from the date of account creation. You can contact the vendor for more details.

  • Promotions and Pricing
  • Search Engine Optimization
  • Site and Content Management
  • Catalog Management
  • Catalog Browsing
  • Product Browsing
  • Checkout and Payments
  • Shipping
  • Order Management and Customer Service
  • Customer Loyalty
  • Customer Accounts
  • Support for Global Sites
  • Analytics and Reporting
  • Layout and Theming
  • Cloud hosting & deployment
  • 24×7 email support
  • Business Intelligence
  • All Starter features, plus
  • High availability infrastructure
  • Dedicated hardware
  • Dedicated launch manager
  • Integrated B2B functionality that includes:
  1. corporate account management and support
  2. customized catalogs and price lists
  3. tools for rapid ordering
  4. online requests for quote workflow
  5. increased inventory visibility across retail outlets

Ease of Use

Shopware

Users can get admission to the backend of the demo shop first, collect data on sales and customers with clarity and simplicity, and make fundamental shop changes. The client can take advantage of many Shopware features when running their shop, which makes changes directly from the backend easier to manage.

Magento

Magento offers a connection to the Admin Panel, in which the statistics is stored, and new content can be created. Magento 2, has far more advanced features in this case than Shopware 5. Nevertheless, because the framework is much more complicated, users must spend more time reading the instructions carefully.

SEO optimization & Marketing tools

Shopware

Shopware’s marketing tool is installed automatically. The Community Store has a broad extension library simplifying the sales promotion process. In the meantime, SEO optimization in shopware is set up automatically when certain efforts are made in order to use all modern Magento SEO methods. It has one goal from the beginning: selling. The integrated SEO friendliness gives a solid foundation for a successful Google ranking. Shopware focuses also on online marketing and offers several strong sales promotional apps.

Magento

Out-of-the-box settings in Magento are numerous, including metadata products and pages, optimizing images, canonical tags, editing robot.txt files for categories and items etc. Friendly URLs from Magento SEO guarantee the SERP increase. With the launch of Magento 2.x and new SEO-optimized functionality, it is now even more convenient to be enjoyed by Google. Even setting app promotions is possible with efficient marketing tools.

Shopware vs Magento

Business Correspondence

Shopware

According to similartech.com, Shopware is unlikely to be as compared to Magento in phrases of market percentage, as the former evidently loses to the latter. However, shopping and business & industry are the key of Shopware industries. L’Oréal, Philips, Lufthansa and Mercedes-Benz are the most well-known clients of Shopware.

Magento

In the areas of shopping, industry & retail, fashion, and arts & entertainment, Magento overtakes Shopware in a large number of websites. Magento clients include Canon, Burger King, KicksUSA, and Seat.

Shopware vs Magento

Support and Community

Shopware

Shopware’s membership number is approximately 40,000. This platform provides both free and paid assistance. Therefore, platform users can use a free forum or Developers ‘ Guide to subscribe to one of the two paid advanced feature packs, so that they are always up-to-date on their e-business.

Magento

It’s no secret that one of the advantages of Magento’s culture is a massive community that other e-Commerce communities have to feel jealous of. This is ranked as one of the world’s largest developer concentrations-over 150 000 active members, making it extremely easy to find answers. For example, for somebody that has a specific plugin that needs developing or enhancing.

Shopware vs Magento — Which one outweighs the other?

Regardless of the current Shopware vs Magento competition, the faith and loyalty of internationally renowned corporations are still bound to these two platforms. Recognized as two robust solutions, they help entrepreneurs to effectively manage their e-businesses through a number of specific features. Nonetheless, since Shopware is easier and cheaper to use, it is likely to meet the requirements of small business owners. On the other hand, Magento may prove to be an incentive for developers to outgrow their store with many sophisticated features along with a vast majority of experts who will absolutely seize your concern when you are stranded in technical issues. Whatever your decision may turn out to be, you won’t be mistaken for sure. From now on, you can start a website for e-commerce with Shopware or Magento. All in all, it’s certainly worth considering both platforms!

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