Magento vs WordPress: Which Takes The Gold?

Introduction

If you’re about to launch an eCommerce store, you’ll be likely to face a thorny dilemma: Magento vs WordPress, which one you should go for?

Magento vs WordPress — Overview

While Magento is a full-fledged eCommerce solution gearing towards tech-savvy users, WordPress is a top-notch CMS solution that appeals to users with varying levels of technical skills.

  • Magento Open Source: This edition is an open-source solution. This means it is available for free download and mostly targets advanced users.
  • Magento Commerce: It’s the paid version that provides higher performance and scalability for professional businesses.
  • WordPress.com: It’s totally free. You can use it without spending a penny on either hosting or domain name.
  • WordPress.org: The platform itself doesn’t cost you anything. But you will need a hosting account and maybe some efficiency-enhancing features which are sometimes pricey.

Magento 2 Review

Magento was released in 2008, acquired by eBay and then sold to Adobe. As of April 2021, the latest version we have is Magento 2.4.2 with bug fixes and substantial enhancements to performance and security. Every year, Magento handles over $100 billion in gross merchandise volume.

WordPress Review

Originally created in 2003 as a blogging platform, WordPress has quickly evolved to a top-notch choice when it comes to creating a website.

Pros & Cons of Magento vs WordPress

Ease Of Use

Magento

Magento is mostly tailored for advanced levels of web development. Thus, if you are a layman, it’s likely that you will have difficulties setting up and customizing your Magento site.

Magento interface

WordPress

On the contrary, WordPress gears towards newbies and non-tech savvy users. That’s the reason why it only takes a couple of minutes to figure out how the system works.

Pricing

Magento Pricing

As Magento is an open-source solution, you can download and install it without spending a penny. But you will still need to pay for some extras like hosting, domain as well as some efficiency-enhancing features.

Magento 2 price estimation

WordPress Pricing

Similarly, WordPress is free to download and use. Just because the software itself is free to download, doesn’t mean that it will be completely free to run your website with this platform. You still need to purchase the followings:

  • The domain name ($12/year)
  • WordPress hosting fee (from $3.95/month)
  • Security (from $50, on-going or one-off charge)
  • Developer fees (from $50/hr).
  • Paid theme (from $30)
  • Plugins ($0 — $1000).

Themes & Templates

Magento Themes

Default Magento comes with two design themes: Luma, as a demonstration theme, and Blank as a basis for custom theme creation.

Luna theme

WordPress Templates

WordPress significantly outweighs its competitor Magento when it comes to the number of themes. In fact, WordPress users can access the theme library which stores about 4000 themes.

Plugins & Extensions

Magento Extensions

Magento marketplace has a myriad of both free and paid extensions across all aspects from accounting & finance, content & customizations, customer support, marketing, payment gateways & security to site optimization, etc.

WordPress Plugins

The core popularity of WordPress lies within its humongous plugin repository, which has over 58,000 free and paid plugins. In essence, you are able to find any WordPress plugins that meet all your logistical, technical, and marketing needs.

WordPress plugins

Search Engine Optimization (SEO)

Magento SEO

Magento really excels in SEO, and comes with plenty of SEO guides and prompts to help you get started. You can always make changes to meta keywords, meta descriptions, image alt-tags, product descriptions, and snippets. Additional features such as Google sitemap, no-follow links, and redirects also help search engines to crawl your site faster.

Magento SEO

WordPress SEO

Just like Magento, WordPress lets you create tags for posts, optimize permalink structures, and set all the appropriate metadata for pages and posts.

eCommerce Support

Magento

One of the main reasons that make Magento stay top of mind with online merchants is its powerful built-in features including eCommerce-supporting ones.

WordPress

Originally built as a blogging platform, WordPress lacks eCommerce functionality out of the box. This means that in order to start selling online, you will have to install an eCommerce-specific plugin.

Security

Magento Security

It’s worth acknowledging that if you’re using Magento as an open-source storefront, most of the security falls into your own hands. Specifically, you are in charge of your own SSL certificate, configure your site security plugins, two-factor authentication, PCI compliant.

WordPress Security

WordPress Security

Customer Support

Magento Support

Due to the open-source nature, customer service is essentially nonexistent with Magento. There’s no live chat, phone, or email support for Magento Open Source users.

Magento Support

WordPress Support

Just like Magento, WordPress doesn’t support live chat, phone, and email. But with the enormous user base, WordPress users are able to look for help from an active community of peers, developers. They are quite knowledgeable about the platform and capable of giving you insightful responses to almost every question.

Magento vs WordPress: Which One Is Your Perfect Match?

Overall, when comparing Magento vs WordPress, it’s quite hard to precisely determine the winner between the two.

Conclusion

Hopefully, when you’ve reached these final lines of this ultimate Magento vs WordPress comparison, you’ve already determined which of the two represents the best platform for your specific requirements.

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