9 Must-Know Tips to Double Shopify Sales 2021

Introduction

Shopify in Brief

About Shopify

Why Shopify?

5 reasons to choose Shopify
  • Easy to use: compared to open solutions (i.e. WooCommerce and Magento), Shopify does not require coding ability to build stores. This is exceptionally a good start for beginners.
  • Powerful app store: a treasure that enables you to customize and manage the store with +5000 apps and features (advertising, payments, customer relationship, etc.).
  • Supportive customer service: Shopify is available 24/7 via phone, email, or web chat to solve your issues. You can also join community forums to network with other store owners, developers, and customers.
  • Fast loading speed: Shopify offers a content delivery network (CDN) that helps stores to load faster and enhance customer experience. Furthermore, Shopify themes are optimized to be globally responsive across devices. This enables customers to access your store from anywhere, say a smartphone, a tablet, or personal laptops.
  • Effective marketing tools: Shopify offers affordable marketing tools such as email marketing, product reviews, and loyalty programs. You can integrate them with social media channels and find it easier to market the business.

9 Must-Know Tips to Double Shopify Sales 2021

Create email marketing campaigns

Deliveroo Plus’s message in email marketing (source: pure360)

Build a loyalty and reward program

Starbucks’ loyalty program

Add social proof in product reviews

  • Adding product images uploaded by customers
  • Displaying the number of products sold
  • Using the mark “Best Seller” or related items
  • Displaying customer reviews on the product page
  • Spreading the proof on social media channels

Set up push notifications

Saved By The Dress’s products reviews

Update new images: 360 product viewer

Design astounding CTA (Call-to-action)

Joy’s first CTA button on the homepage
  • Well-designed shape: to grab customers’ attention with the right color and shape
  • Strong visibility: to display the item on a noticeable area on the page
  • Straightforward benefit: to get customers to click on with clear benefits offered
  • Actionable text: to use words that trigger customers’ actions like “discover now” and “learn more”
  • Short and urgent message: to get rid of distraction and have customers read in a quicker manner

Engage social media channels

We Are Social & HootSuite overview on eCommerce

Optimize on-page and off-page SEO

  • Growing the number of referring domains
  • Checking the linking page authority and relevance
  • Considering “nofollow” or “dofollow” links, or traffic of linking pages
  • Including keywords in the titles and sub-keywords throughout the content
  • Optimizing the title tag, meta description, and images
  • Adding internal and external links

Display upselling offers

Final thoughts

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Our Automated Shopping Cart Migration Service helps you move your online store to a better e-commerce platform with ease. Learn more at https://litextension.com

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LitExtension

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Our Automated Shopping Cart Migration Service helps you move your online store to a better e-commerce platform with ease. Learn more at https://litextension.com

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