5 Best BigCommerce Website Examples And How You Can Learn From Their Success

9 min readFeb 3


It’s undeniable that with eCommerce platforms like BigCommerce, it is much easier to create an online store nowadays. However, as there is such an abundance of features, themes, and integrated apps available, how can you find the perfect BigCommerce website examples to get inspiration from that are most suitable for your store?

To help, LitExtension — #1 The World Shopping Cart Migration Expert has created a list of the most recent top 5 BigCommerce website examples that have driven the Internet insane with their popularity.

If you want to get your site up and running fast, increase your visitor count, and close more deals, these definitely are the examples to learn from!

Follow this article to learn more about:

  • 5 of the best BigCommerce website examples for inspiration
  • Some best pieces of advice for starting a BigCommerce online store

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5 Successful BigCommerce Website Examples To Learn From

From a large pool of outstanding BigCommerce website examples, we have selected 5 BigCommerce website examples using BuiltWith’s data. These sites were chosen because they generate the most sales revenue, have the most repeat customers, and earn “Very High” volumes of traffic from interested buyers.

To view their achievements, these BigCommerce website examples’ performance is recorded from the SimilarWeb and Builtwith data.

ACLU Official Store

Who are they?

Shop.aclu.org is the American Civil Liberties Union (ACLU)’s eCommerce store and is mentioned as the first among BigCommerce website examples. ACLU is one of the largest organizations in the nonprofit sector, and this website is where they sell their goods and services.

Backpacks, t-shirts, hats, and even water bottles,… are all ACLU merchandise that is offered for sale on the website.

What is special about their site?

When you first visit the site, you’ll be greeted by the emphasis banner placed on the company’s non-profit status in the motto, “Do good and feel good.”

Simply clicking on the product will take you to a page with all the details you want. Specifically, the special remarks include the in-stock verification, as well as the usual days that customers may expect to receive the items.

Furthermore, BigCommerce allows ACLU to include a review section on their product pages, where the audience may read feedback left by prior buyers. This makes the viewers feel more at ease shopping and gives them a sense of security. Lastly, the ACLU shop adopts the convenient one-page checkout function, ​​making the whole buying experience more enjoyable.

What have they achieved?

  • Sales Revenue: $209K+
  • Monthly Visits: 2.0M
  • Brand Followers: 1.5M+
  • According to Knoji in-depth ACLU assessment, the company is one of the most successful in its market, coming in at #6 out of a total of 193 companies.

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Who are they?

Goldstar was founded in 2002 with a single $1,000. Despite humble beginnings, they have expanded to include and maintain hundreds of connections with venues, producers, and teams, providing customers with a wide selection of where to spend their leisure time. You can find tickets to events, live shows, or even tourist attractions on their site.

What is special about their site?

Goldstar, as the second runner in the list of BigCommerce website examples, provides their thoughtfulness with their customer by placing a search field on the banner, which is in stark contrast to any other competitor sites.

The page adopts the BigCommerce category features effectively. Their greatest offers and discounts for tickets will be listed first, and the most up-to-date performance dates will be listed right below so that buyers may see the show as soon as possible.

When you click on an event, you’ll be sent to a page with eye-catching visuals and short, sweet text. Customers can read all event information without leaving the page they’re on. Moreover, they also utilize features like one-page checkout, persistent carts, and email marketing.

What have they achieved?

  • Sales Revenue: $273K
  • Monthly Visits: 1.3M
  • Brand Followers: 8K+
  • Since its establishment, they have gone a long way, with over 100 workers in Pasadena, San Francisco, Portland, and others in the U.S.

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Who are they?

Next in the list of BigCommerce website examples is Eartheasy. For Eartheasy, recognizing the limitations of the planet’s resources is essential to a life of sustainability. As a group, they are interested in exploring options that will help people live more simply and independently.

Eartheasy is a family-run company with a focus on providing useful resources for eco-friendly living, such as gardening equipment, seeds, and nutrients for plants. They believe it is possible to improve the quality of our lives and secure a sustainable future while simultaneously minimizing our environmental footprint.

What is special about their site?

Eartheasy will blow your mind with its custom-made BigCommerce theme which depicts the enviromental-friendly spirit of the items. As a means of encouraging customers to make a purchase, they display a banner at the top of the page that lists current discounts and gift certificates.

If you scroll down the website, you’ll discover that they’ve neatly sorted everything into useful categories like bestsellers, new arrivals, and featured products. Moreover, when you hover your mouse over a product, a quick view box and a product swatch will appear, giving you access to various sizes, colors, and images of the product.

What have they achieved?

  • Sales Revenue: $1K+
  • Monthly Visits: 376.9K
  • Brand Followers: 10K+


Who are they?

The merchandise associated with the FuboTV service may be purchased through Fubo Shop. It’s the only live TV streaming service dedicated only to sports, giving you access to every major league and team in the world, as well as all the other shows, movies, and news your family loves. When buying their products, you may pick from a large selection of merchandise with the logos of fuboTV, Fubo Sportsbook, and many more.

What is special about their site?

Fubo Shop uses an attention-grabbing banner featuring top-selling items to attract new customers to the site. Then, having determined what buyers want, this BigCommerce website will display products prominently up front.

The product page has a number of customizing options, such as checkboxes, and size pickers, … You may use swatch images or color samples to get a quick peek at each option.

When visitors access other pages, the sites quickly display a popup email marketing with a “discount offer when sign-up” to stay in touch with them.

What have they achieved?

  • Sales Revenue: $52K
  • Monthly Visits: 5K
  • Brand Followers: 1,5M+


Who are they?

In terms of pickups, crossovers, and SUVs from General Motors brands, GM-Trucks.com is unrivaled. Their community forum is a great place for pickup owners to talk and learn from one another.

Any owner of a truck, crossover, or SUV made by General Motors, may visit the GM-Trucks.com shop to purchase the newest accessories made just for their vehicle.

What is special about their site?

Although this page compared to other BigCommerce website examples may come out as more traditional and less user-friendly in the digital age, it is specifically designed with truck owners in mind.

Moreover, the site is well organized, with featured product placement on the front page to highlight sale goods and bestsellers. Below, in the right-hand corner, you’ll find a contact form that serves the same purpose as a live chat but with fewer distractions.

With such a vast catalog, being able to upload as many products as they want is obviously a major benefit.

Finally, after 1 hour, an abandoned cart saver will prompt the consumer to finish their purchase. If the customer doesn’t finish their purchase within 24 hours, a second email offering a discount might be sent out.

What have they achieved?

  • Sales Revenue: $2K+
  • Monthly Visits: 5K
  • Brand Followers: 2K+

Best Tips for Setting Up BigCommerce Websites

Whatever industry you’re in and regardless of your company’s size, you should always choose BigCommerce website builder to design an online shop that sells. Whether you’re a brand-new business trying to attract clients or an established corporation looking to maintain your store’s popularity, there’s always room for improvement.

To assist you in designing a shop that will bring in repeat consumers, consider the following suggestions:

  • Pick a brand name that is both memorable and simple.
  • Create an interesting “About Us” page.
  • Decide on suitable BigCommerce website templates for your shop that will connect with your target customers.
  • Make fantastic sales pages by adding high-quality images, thorough descriptions, and reviews from satisfied buyers.
  • Spread the word about your wares (and establishment) with extensive internet and offline advertising.
  • Provide a selection of ways to pay (and have your order fulfilled) and easy methods of payment.
  • Continually provide excellent service to your customers.
  • Establish comprehensive shipping options.

BigCommerce Website Examples - FAQs

Is BigCommerce good for beginners?

If you’re serious about opening an online store and want a wide variety of design choices, BigCommerce is a solid choice. It is an excellent place because the Essentials plans provide a solid foundation for your business and are reasonably priced.

How do I start selling on BigCommerce?

You’ll need to sign up for BigCommerce in order to start selling items or services on your eCommerce website (BigCommerce.com). If you already have one, you may skip this step. For more information, follow the BigCommerce tutorial to start opening up your store right today.

After providing the required information, you will be sent to your BigCommerce dashboard, where your free BigCommerce trial store begins. Keep in mind that there are zero initial costs associated with using BigCommerce. For up to 15 days, you may try out the service for free without any obligations or commitments of any kind.

Is Shopify or BigCommerce better?

Whether you choose BigCommerce or Shopify, you’ll have a robust eCommerce platform. However, there are significant distinctions between the two that should be taken into account while making your decision.

For instance, while BigCommerce has rich built-in features and high loading speed, they can not switch templates after having worked on them. On the other hand, Shopify is known for an enormous theme library, but they provide fewer customizing features.

Final Thoughts

In this article, we have shown you the top 5 most successful BigCommerce website examples in a variety of industries and design styles. This selection of shops should have provided you with some excellent ideas to create your very own eCommerce store using BigCommerce’s robust features.

Want to even have more ideas on building BigCommerce stores? Join our thriving eCommerce community and learn from the experience of thousands of other business owners.




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